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Services:
Design and Concept
Site Updates and Maintenance
Technical Advice
Joomla! Installation
E-commerce via ShopSite


Background:
Copy Writer
Publication Design
Marketing Strategies
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I've been designing websites since 1996 (the beginning).

Before the web, I was a writer
(including a self-help book for women in business) and designed newsletters and other collateral.

   
         
   
    Please click the links to visit client sites:

   

 
 
canine
Cultural Council
  Cultural Council of Santa Cruz County: Before and After
CCSCC leads the community in advancing the arts in Santa Cruz County. So, why was their website so ugly? It was time for a complete overall. I worked with staff to install a Content Management System (CMS) and convert their existing site. If you'd like to see the before and after, here's the link.
   

 
 
canine
Canine Spirit
  Barb Cartwright's Canine Spirit
What a delight! Beautiful photos communicate Barb's passion for training and saving dogs. She works with people and their dogs to solve behavior problems. She teaches families how to create a core foundation for their dogs to make for happy, healthy, content dogs. The web is a visual place...and this site beautifully combines Barb's attention to detail, understanding of the value of simplicity in design...with her love of animals.
   

 
 
coslett
Karen Coslett, DDS
 

Karen Coslett, DDS
Dr. Coslett was ready for a new site. I worked closely with her assistant, Nicole, to create several concepts that might work for her busy practice. She wanted a clean, professional look and to incorporate health information associated with dental care for her patients. The site came together in less than three weeks from an initial planning meeting, one follow up and a few emails.

   

 
 
kathy
Jewelry by Kathy
  Jewelry by Kathy
As an Independent Weekenders Fashion Consultant, Kathy couldn't always find jewelry with compatible colors to her current season of clothes. She also desired accessories that could be worn several ways, depending on a garment's neckline, yet easy to put on and off! We started with her business card and the site evolved with photos of her jewelry and slogan.
   

 
 
vandyke
Van Dyke Organics
  Van Dyke Organics
Van Dyke Organics is a fifth generation California family farm specializing in organic dried fruit. The farm was established in Santa Clara County the summer of 1921. Peter and his brothers have been growing and drying fruit organically in the sunny Santa Clara Valley at the base of the historic Gavilan Mountains since 1976; one of the first to grow and dry fruit organically in California. Peter wanted a site to introduce his fruit online and eventually will offer the ability to purchase various fruit spread and other products.
   

 
 
SuziLive
Suzi Live
  SuziLive.com
How do you put creativity online? Suzi has been writing stories and creating companion Photomontages for years. She was ready to share them with the world. With her sense of humor and penchant for astonishing photo images...why not? The site evolved as we created a table of contents inked to introductory content and then each piece laid out magazine-style. She also added a blog and the ability to view Marlene Parks photos, too, who is her main collaborator.
   

 
 
solar jobs
Solar Jobs USA
  Solar Jobs USA
Located in the San Francisco Bay area near Silicon Valley, Solar Jobs USA has been supporting the meteoric expansion of the solar industry by connecting industry leaders with the talent they need to eclipse their competition. This was a collaboration with Marketing firm Bond Communications. Patti Bond and I worked with owner Delia Caraway to create a lively Joomla! CMS site that would allow her to upload future job listings. We added photo features, PayPal capabilities, wrappers, slideshows, polling, Google Advertising and marketing-oriented titles.
   

 
 
friends
Friends Outside
  Friends Outside
Friends Outside is a nonprofit community based organization that has been providing programs and service to families and individuals involved in the criminal justice system since 1955. They believe in respect for others; in the capacity of human beings to change; and in the importance of the family and the community in the development of resilient, responsible and capable people. They have offices in 33 state prisons and wanted a more professional look for their primary statewide site.
   

 
ruth
Ruth Campbell
  Ruth Campbell: Organizer and Irlen Screener
In 1990, Ruth began her organizing business in Santa Cruz County utilizing skills and expertise she had developed both in the classroom and in various office settings. She is also a Certified Irlen Screener, a diagnostic evaluation to to reduce or eliminate perceptual problems that may be affecting learning, attentiveness, behavior, and physical well being. Ruth came up with the idea of using an umbrella visual to encompass the variety of services she provides. We worked closely to come up with the look that expresses her philosophy and services.
   

 
 
deelays
ITC Entertainment
  ITC Entertainment
Mike Marquez, owner of ITC Entertainment, is a Watsonville-based dj who handles weddings, parties and corporate events. He and his wife, Julie, wanted a site to highlight his music selections and give the visitor examples of past successful events. You can see ITC at work every Friday and Saturday nights at Cilantros in Watsonville.
   

 
 
katie
Dr. Katie Griffin
  Katie Griffin, Chiropractor
This Good Times silver-winner chiropractor was ready for her first website. Dr. Katie is proud of her directional non-force chiropractic technique and wanted a site that would explain her business philosophy and approach to treatment.
   

 
 
cit
CIT
  Critical Incident Team
Five credentialed and highly trained mental health clinicians wanted a site to use as a resource for clients and associates. The site provides information about Critical Incident Stress Management (CISM), a comprehensive approach for emergency, first response teams, military, schools, corporate and public sector personnel.
   

 
 
edge
Edge Painting
  Edge Painting
Jeff had a great custom logo...but it was very bright! I didn't want it to conflict with his client photos. Plus, I wanted to include the "edge" concept in the design. Jeff opted for a continuous slideshow. The format enables him to add new client work as it becomes available. It only takes a few minutes to add new shots.
   

 
 
lydia
Eco Interiors
  Eco Interiors
Green designer Lydia Corser wanted a clean look and slideshows to provide clients with examples of her healthy kitchen and baths designs that tread lightly on the planet. The site is designed so that new client projects can easily be added as her business grows.
   

 
 
helio
Chávez-Sepúlveda & Castañeda
  Chávez-Sepúlveda & Castañeda Law Firm
Chávez-Sepúlveda & Castañeda, S.C., is a Mexican law firm that guides foreign businesses in Mexico. The firm has international-minded attorneys and a completely bilingual staff. They needed a new, sophisticated site that was friendly and contemporary.
   

 
 
schooner
Schooner Realty
  Schooner Realty
This is a good example of a simple, "business card," or starter website. The site came together in just a few hours and included domain search, hosting, scanning her logo and inputting the information for Harriet's biography.
   

 
 
schmitz
Schmitz


Schmitz Woodworks Custom Cabinetry
Schmitz had a site but was ready for an upgrade. So, we met at their manufacturing facility in Watsonville to review what they liked and what they wanted to change. A dozen e-mails later, we had a fully functional site that includes a slideshow of beautiful kitchens, vanities and entertainment centers.


   

 
 
michiko
MichikoJordan
  Michiko Jordan
Here's another small site. It provides contact information, a biography and examples of Michiko's skills as a make up artist and hair stylist.

   

 
 
The history barn home page.
Ag History Project
  Agricultural History Project
Design and maintenance since 2005. The Watsonville-based Agricultural History Project was looking to upgrade their design and graphics. I added color to the logo and worked with them to create a look that captures a little of the bucolic beauty of agriculture and the fun, rustic features of the museum.
   

 
 
seniors
Senior Network Services
  Senior Network Services
Design and maintenance since 2005. Senior Network Services is a Santa Cruz County community resource agency that links older adults and persons with disabilities with support services essential to their physical and mental well-being. This nonprofit publishes a resource directory and needed a complete re-design, including publishing a comprehensive resource directory online. The text size and concepts were developed especially for seniors.
   

 
 
taxtime
TaxLadyTaxi.com
  TaxLadyTaxi
Patricia Beckwith, CPA, created a site on her own for her CPA services. Then she had an idea for a new business venture but didn't want to waste her time fiddling with HTML. Recently we worked together to incorporate some of the elements from her first site into a new look. You can see that site at www.santacruzcpa.net.
   

 
 
mtparks
Mountain Parks Foundation
  Mountain Parks Foundation
Design and Maintenance since 2002: I re-designed the site in 2002 and then, in 2005, they were ready to rethink the design, add new features and online shopping. This is a work-in-progress. The site promotes ongoing activities and encourages community support.
   

 
 
gcg
GCG Consulting
  GCG Consulting
Redesign and Maintenance since 2004. Greenough Consulting Group (GCG) provides experienced interim management services in the financial, administration and human resource fields. Project included revitalizing their logo and a new look and color scheme.
   

 
 
kelsch
Kelsch Consulting
  Kelsch Consulting
Design and Maintenance since 2002. Gina wanted to promote her consulting services and seminars. The concept evolved from her existing logo and serves as an online brochure.
   

 
 
dr hip
Dr. Hip
  Eugene Schoenfeld, M.D.
Design and Maintenance since 2002. This well-known physician (made famous in the sixties as "Dr. Hip") needed a website to let people know about his expert witness services.
   

 
 
hirsch
Hirsch & Associates
  Hirsch & Associates
Design and maintenance since 2001 for this Santa Cruz County-based Commercial and Multiresidential Properties realtor. Unlike most real estate sites, new properties are added regularly, so the site remains fresh.
   

 
 
chamber
  Santa Cruz Area Chamber of Commerce
Design and Maintenance: Our non-profit business organization required constant updates to promote its always evolving services and events. I handled this site for three years until they brought maintenance in-house.
   

 
 
jon
Jon Sägen
 
Jon Sägen
Design and Maintenance: Jon works with clients in organizational development. He needed a site to show how he "maps" programs, events and provides signage for conferences and meetings.
   

 

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