Questions...

What is the mission or purpose of your organization?
This is the most important question. Your mission statement belongs right up there at the top. If you have a logo design, brochure, photos--any of these will all be very helpful to me so that I can get to know what you do. Sites today really serve as an online business card and much more. It's just a handy way to obtain directions to your shop, contact people, hours of operation, whatever is important about your business that you want to tell others...24/7. So handy!

What are the short- and long-term goals of the site?
Every person has a different idea about the goals of your site. Many people might not be thinking in the long term; they may have an immediate need to get the site up and running. That's okay. My designs are very flexible; we can always add new content later. We can start with just a few links and let things evolve as your business grows.

Who are the intended audiences?
Most clients do not even think about their audiences, which is perhaps the number-one mistake made in designing sites. Do you want a website or a blog? There is a difference you know.

Here's a link to my friend's blog, for example. She had a website but decided that a blog suits her needs better. I can add a blog to your site, or—if you decide to take blogs more seriously—can recommend a great blog designer.

Why will people come to your site?
Are you selling a product? Do you have a unique service? Why will people come to the site the very first time? Will they come back? Try to think of any other questions that will reveal the true purpose of this site.

What's Next?

Call 831-685-8318 or send me an e-mail and I'll take it from there...